Our Story
Frank and Dave.
Good mates.
Frank, an animal feeds specialist and business owner, loves fishing and playing the drums. Dave, with a media and print background, lives for his tennis and snowboarding. Two kiwi blokes from Raglan with a dream.
To create a premium range of 100% natural food for pets, using the best New Zealand ingredients they can find. From the art studio, to the farm, to the manufacturing plant, this is a product with deep NZ roots and no compromises.
Our packaging acknowledges that pets have human-like qualities and reflects our overall philosophy towards pets and petfood. We see your pets as you see them – a beloved and vital member of the family. We asked a local Raglan artist, Hayley Hamilton, to capture those qualities for us.
Our Mission:
To craft the most fun and flavoursome pet food the world has ever seen.
Our Philosophy:
Your pets are our customers. Consequently we look at food from a dog or cat’s perspective to determine what they are instinctively drawn to at mealtime.
Good Noze was built on the philosophy that much like us they thrive on variety, as well as natural, healthy and minimally processed food. We believe the closer foods stay to their natural state, the better they are and that’s why our diets are based on foods they might find in the wild.
New Zealand: The perfect pantry
New Zealand is the most trusted food source in the world, which means we are spoilt for choice when it comes sourcing the finest natural produce and ingredients.
5 Star Cuisine:
We consulted one of New Zealand’s leading animal nutritionist’s, with over 25 years experience and the result are perfectly crafted meals that are balanced and formatted to AAFCO standards.
Keeping it Kiwi.
We believe in supporting local enterprise. Our products are made in New Zealand by kiwi’s, with fresh kiwi ingredients. We appreciate you supporting us.
We say: Cheers.
